Minister for Communications, Sam George, reaffirms commitment to August 7 regulatory action against DSTV over unfair pricing

The Minister for Communications, Digital Technology and Innovation, Sam George, has reaffirmed his commitment to pursue regulatory measures against MultiChoice Ghana, operators of DStv, over what he describes as unfair and excessive subscription charges imposed on Ghanaian consumers.
His comments come at a time of growing public frustration over DStv’s pricing model in Ghana, with many customers decrying the cost disparity between Ghana and neighbouring markets such as Nigeria.
The issue has sparked broader debate, with members of the Minority in Parliament also calling for intervention.
While the Minority has proposed a diplomatic route involving dialogue between the Ministry, MultiChoice Ghana, and the National Communications Authority (NCA), the Minister maintains that regulatory enforcement remains necessary and will continue as planned.
In a statement issued on Sunday, August 3, MultiChoice described the Minister’s directive to the NCA instructing a suspension of the company’s broadcasting licence as “regrettable.”
The company argued that further price reductions are not feasible given Ghana’s economic conditions and the costs involved in delivering its services.